Digital Marketing

Digital Marketing

Find the latest information about Digital Marketing, Web Site design and development, Search Engine Marketing, and Social Media from Bob Peterson, a WSI Consultant in Edmond, Oklahoma.

Arizona Allergy & Asthma Medical Practice hires WSI to Expand Brand with SEO

Bob Peterson - Tuesday, September 27, 2016

 

Adult & Pediatric Associates, P.C. specializes in the treatment of allergies and asthma for children and adults in Phoenix Metro. In order to improve knowledge of their five allergy and asthma clinics in Phoenix, AZ they hired WSI to provide digital marketing services

In early 2015, WSI took over the web marketing, and made immediate changes to their website functionality to make it more consumer and mobile friendly.As part of their strategic optimization techniques to increase visibility AAPA, WSI conducted indepth keyword research and site planning, and created unique SEO landing pages optimized for specific services and specific specific clinic locations such as their: Phoenix allergy and asthma clinic, Glendale allergy clinic, Avondale allergy clinic, Anthem Allergy Asthma clinic and its Scottsdale Allergy & Asthma clinic.

The on-page optimization was followed up with organic link building and patient review generation. Activities included on site content creation, social media posting as well as linking back to the targeted pages with blog sites at Blogger, WordPress, Weebly and Tumblr as well as their branded Google+ pages.

WSI’s design and SEO team reconfigured their website to improve the usability for patients and allergy sufferers who are on a mobile device; and in addition adding extra security and website management services in order to keep the website secure and live 24/7

This holistic online marketing strategy has dramatically increased the visibility for all of their locations in Phoenix Metro, and has resulted in a significant increase in QUALIFIED patients for those who are looking for comprehensive Phoenix allergy testing, pediatric allergy doctor, asthma specialist and a Phoenix allergy doctor.

About our Web Marketing SEO Agency

WSI is the world’s largest digital marketing agencies and leader in internet marketing, local SEO, national SEO, Paid Search and Social Media Marketing with a local Digital Marketing office based in Scottsdale, AZ. eSpark Marketing partners with a network of over 1000 WSI agencies in countries around the globe helping a multitude of companies develop and execute comprehensive lead generating digital marketing strategies. Please contact us today to discuss your business goals, or to get started on your SEO plan.

This blog originally appeared on: http://www.esparkmarketingwsi.com/eSpark-Marketing-Blog/articleType/ArticleView/articleId/2992/Arizona-Allergy-Asthma-Medical-Practice-hires-eSpark-Marketing-for-Web-Marketing--SEO

 

 

 

PENETRON Mexico Relies on WSI for their online Presence

Bob Peterson - Tuesday, September 27, 2016


PENETRON Mexico is a subsidiary of PENETRON, which distributes waterproofing concrete products for the construction of bridges, buildings, pools and dams. Its main value is the durability of their products. The PENETRON system is based on the principle of waterproofing by crystallization.

WSI has been contracted by PENETRON Mexico to develop its presence on the internet through SEO, in order to attract more customers and improve its brand on the Internet, mainly in Mexico's presence.

As part of the SEO activities, WSI has optimized the PENETRON Mexico web site for their organic SEO pages. These pages are:

http://penetronmx.com/sistema-de-penetron/

http://penetronmx.com/portfolio/penetron-inject/

http://penetronmx.com/portfolio/penetron-admix/

http://penetronmx.com/portfolio/penetron/

http://penetronmx.com/portfolio/peneplug/

http://penetronmx.com/portfolio/penecrete-mortar/

WSI currently works in off-page activities to raise the popularity of the web site of PENETRON Mexico for selected keywords, as part of SEO strategy, publishing valuable content in external blogs like Google+, WordPress and Tumblr.

On the other hand, WSI is running a pay per click campaign in Google to capture more customers faster and is redesigning the homepage of the PENEETRON Mexico web site.

PENETRON Mexico is a company that seeks to build long-term business relationships with their clients, based on the experience and the human quality of their people, in addition to delivering products of high quality and durability for waterproofing by crystallization.

This post originally appeared in the WSI Blog: http://www.wsiwebdeal.com/penetron-mexico-contrata-a-wsi-para-su-presencia-online/

 


 

 

 

Weston’s Florida’s Top Pool Cleaning Service Pipeline Pools Chooses WSI for Website Design & Online Marketing

Bob Peterson - Tuesday, September 27, 2016

 

 

Pipeline Pools in Weston Florida has launched a new website and online marketing campaign with WSI Online Solutions. Pipeline Pools is a fully licensed pool cleaning company and has been in business since 2007. They pride themselves on being Weston’s most reliable pool service company committed to delivering the highest level of professionalism in pool services including pool cleaning, repairs and maintenance.

The online marketing campaign is designed to help grow the business by driving highly targeted traffic to the new website and converting that traffic into leads and new customers. WSI will help to position Pipeline Pools as the best and most reliable pool cleaning service company in the Davie and Weston area.

WSI’s ongoing monthly online marketing campaign includes search engine optimization (SEO) as well as a Google AdWords paid search campaign. The SEO and paid search campaigns target several terms in the local market that are relevant to the business including:

The SEO campaign will include the weekly creation of relevant content to be added to the website and to Pipeline Pool’s newly created blogs on Blogger, Wordpress, Weebly and Tumblr.

In just a few months the campaign has already shown results; considerably improving the website’s search engine rankings and website traffic. The result has been a dramatic increase in the number of phone inquires and new customers for Pipeline Pools.

WSI Online Solutions is a top SEO company in Broward County having worked with dozens of area clients including Weston’s First Dental Practice, the #1 Vet in Davie, Goldstar Marble Cleaning and a prominent Naples area personal injury lawyer.

 

This blog post first appeared here: http://www.wsi-onlinesolutions.com/westons-floridas-top-pool-cleaning-service-pipeline-pools-chooses-wsi-for-website-design-online-marketing

 

 

Kerlin Walsh Law Expands Local Presence With WSI

Bob Peterson - Tuesday, September 27, 2016

 

Kerlin Walsh Law, a legal firm dedicated to family estate planning, continues to expand its local web presence to the communities throughout Chicagoland it serves through extended online services provided by WSI. Educational seminars and television shows on estate planning are offered through the firm’s website at www.kerlinwalshlaw.com.

Estate planning can involve sensitive family matter discussions which are sometimes difficult for clients. Eileen Kerlin Walsh, the firm’s President and Principle Attorney, has practiced in this area for nearly 20 years. She brings warmth and competence to estate planning with clients to provide them the peace of mind which comes with a thorough and well done estate plan.

Everyone has an estate, and whether your family situation is simple or complicated, an estate planning lawyer with Kerlin Walsh Law can create the plan that is best for you and your family. This may be simply a Last Will and Testament or may involve a trust, living trust, power of attorney for property or health care, or guardianship among many legal options.

WSI, a global leader in digital marketing services, was engaged to assist Kerlin Walsh Law to improve online visibility to better serve local communities. WSI uses advanced digital marketing strategies to assist clients to achieve their organizational goals online. As a global company assisting companies engaged in different industries, WSI consultants are able to bring experience and a knowledge base to more effectively serve clients in local markets.

Should you have questions concerning your family estate planning contact Kerlin Walsh Law today at 708-448-5169 or online at www.kerlinwalshlaw.com.

This post was originally published at: https://kerlinwalshlawblog.wordpress.com/2016/09/23/kerlin-walsh-law-expands-local-presence-with-wsi/

 

Ottawa Based Kitchen & Restaurant Supply Store Renews SEO Services With WSI

Bob Peterson - Thursday, September 22, 2016

 


Ottawa, ON-based kitchen equipment supplier, Chef’s Paradise has extended its SEO services with WSI eStrategies in Ottawa to include Adaptive SEO.

Chef’s Paradise also known by its retail division CA Paradis, is a second-generation family owned business and purveyor of fine kitchen ware and restaurant supply equipment specializing in high end brands such as VitaMix, Blendtec and Le Creuset and also include a wide range of chef quality kitchen knives and commercial restaurant equipment.

In June of 2015 CA Paradise retained WSI ‘s services to include a local SEO campaign to help push its main keywords in the top 3 positions of the local map pack and generate needed awareness of its retail store. After great success and a new redeveloped website ready that launch in August 2016, Chef’s Paradise is now ready to take their SEO success to the next level with a strategic Adaptive SEO campaign.

To begin, WSI has conducted thorough keyword research and mapping analysis to the appropriate pages as well as setting up additional optimized pages on the site. WSI will continue its effective link building strategy by syndicating high quality content to reputable sites like Tumblr, WordPress and Blogger as well as the creation of additional citations and directory listings.

Each month, WSI will monitor and analyze its projected progress by evaluating the progression of keyword rank in the SERP’s, visits to the site and the number of new links to the optimized SEO pages. Monthly reporting will be presented in person to keep the client aware of all success and potential shortcomings while encouraging full transparency.

About WSI eStrategies in Ottawa

WSI eStrategies a local Ottawa based Digital Marketing Company who works closely with its clients to explore their needs, goals and target markets in order to suggest the best online solution to generate measurable results. We firmly believe in educating our clients about the best practices to help them succeed online.

With offices in over 80 countries and each of them well equipped to bring their knowledge of global digital marketing trends to your business to achieve the best local results, you can trust WSI has the expertise, advanced insight and power to succeed.

This post originally appeared on:

http://wsiestrategies.com/ottawa-based-kitchen-restaurant-supply-store-renews-seo-services-with-wsi/

 

 

WSI Expands SEO Efforts for Telecom Client

Bob Peterson - Tuesday, September 20, 2016

WSI Digital Marketing has recently launched an expanded SEO effort for Affordable Tel, a Ventura based company offering Phone and Security Systems in southern California. WSI began efforts in 2014 and has been providing expert consulting and SEO optimization for over 2 years.

Our original optimization efforts for Affordable Tel were focused on the primary services offered:

Structured Cabling

Security Systems

VoIP Phone Systems

Affordable Tel has been extremely pleased with the progress of its local SEO ranking, especially as Off-Page Optimization efforts began to take effect. Back in 2014, Affordable Tel had no SEO visibility. WSI optimized the above pages, build out Social profiles on Google+ and Facebook, and created 3 blog sites (WordPress, Tumblr, Blogger) where relevant content is shared every month. Now Affordable Tel is on page 1 of search for most of the optimized keywords and traffic to the website has increased dramatically.

Affordable Tel is expanding its offering of Phone Systems this year and with that expansion comes a refreshed website and new page optimizations for the different phone systems offered:

Panasonic

Avaya

NEC

Affordable Tel has been providing quality phone systems for small businesses since 1983. They focus specifically on small business needs, recommending the best telephone systems for their clients, taking time to really learn the needs of the business and finding the best system for the best price. Their services include equipment sales, service, structured cabling, and maintenance. They provide professional consultation, site survey, design and installation for voice and data cabling. They are an authorized Panasonic, Avaya, and NEC dealer, hence the optimization of these key pages on their redesigned site.

Off page optimization will reinforce the new phone brand pages by helping business understand the features and benefits of these systems and showcasing the product knowledge of the Affordable Tel team. Together with the on page optimizations, these pages should rise in the search ranking over time and provide additional visitors and leads for Affordable Tel.

This post originally appeared here: http://www.wsicybersmart.com/wsi-expands-seo-efforts-telecom-client/

 

Concrete Flooring Contractor hires WSI to Expand Sales

Bob Peterson - Tuesday, September 20, 2016

 


Dreamcoat Flooring is a concrete flooring contractor located within the Phoenix Metro region. They are one of the only concrete coating and stained concrete contractors who has the longevity (15 years in business) of time, and has the ability to marry the artistic designer touch with the affordably in concrete coatings Phoenix homeowners and businesses dream of. They have installed specialized stained and epoxy flooring for 1000’s of homes and offices all over Arizona!

Dreamcoat Flooring advertised through direct mail pieces and has tried some online marketing throughout the years. After dealing with several SEO companies and web marketing companies who did not communicate well; value personal, attentive service; or brought in enough quality customers for the cost of spend, the owner became interested in what WSI had to offer!

 

 

WSI created a holistic online marketing strategy which has dramatically increased the visibility of the company in Phoenix Metro, and has attracted a significant increase in QUALIFIED customers looking for the products that they offer. WSI has completed extensive keyword research, website architectural improvements, customer review generation and on-page optimization of the website, for important services such as:

 

Epoxy Flooring

Stained Concrete

Industrial Floor Coatings

Epoxy Garage Floors

Epoxy Coating Repairwork

As part of the Off-page strategy, WSI created content on behalf of the company and posted them regularly on blogging platforms like WordPress, Weebly, Tumblr and Blogspot. In addition, WSI took over management and recreated Dreamcoat Flooring’s PPC ad campaign which has brought in double the leads than what came in before with the old marketing company.

In 9 months of implementation, major growth has occurred. Furthermore, due to the owner’s confidence in WSI and the increased profitability of his business, with this new marketing strategy, the owner hired eSpark Marketing WSI to do a full web redesign, plus also increase his monthly marketing budget by 50%.

If you are one of the business owners who is frustrated with marketing companies who do provide you the service that you were promised, please reach out to our team at WSI! Our commitment is to give businesses in a variety of industries a good return on their marketing investment by increasing their online sales, with attentive, ethical service.


This blog originally appeared on: http://www.wsiworld.com/valeriemarbach/eSpark-Marketing-Blog/articleType/ArticleView/articleId/2977/Concrete-Coating-Contractor-hires-WSI-to-Expand-Sales

 

 

WSI Selected by Thoughtful Presence to Provide SEO Services

Bob Peterson - Tuesday, September 20, 2016


WSI Digital Marketing has recently launched SEO efforts for Thoughtful Presence, an online retailer of unique gift baskets and other specialty gifts. Thoughtful Presence, located in suburban Chicago, provides customization for all of their gift products and is known for excellence in designing and creating gift baskets that are unique and beloved.

Thoughtful Presence offers gifts for every special occasion or holiday as well as offering gift collections by recipient. Popular collections include gourmet gift baskets, new baby gift baskets, happy birthday gift baskets and holiday gift baskets.

Thoughtful Presence designs and delivers quality, unique, and custom gift baskets made with hand selected gifts from the best gift companies. Sometimes trendy, sometimes classic, always impressive. Whether for individual gift giving or corporate, they are known for their customization work which make the gifts truly unique and memorable.

Thoughtful Presence has been pleased with the consulting work on their e-commerce site as well as the on-page optimization process which included copy writing, SEO page level strategy and implementation, as well as new category creation and optimizations. The on-page efforts alone have already generated more organic searches to the site than ever before.

Thoughtful Presence decided to go with a full SEO program from WSI with both on-page and off-page SEO processes. The on-page optimization which is so important for SEO is now complete and now the planning for the off-page optimization is underway. The off page optimization is now beginning for Thoughtful Presence. In addition to citation building, we will be expanding their presence online through an ongoing blogging effort. These high quality blog posts will be syndicated to Tumblr, WordPress, Weebly and Blogger and together should drive these new gift categories up in the search rankings.

This post originally appeared here: http://www.onlinewsimarketing.com/wsi-selected-thoughtful-presence-provide-seo-services/

 

SD Nold Welding Supplies Calls on WSI to Help Expand Business

Bob Peterson - Thursday, September 15, 2016

Miller Big Blue 350

SD Nold Welding Machines and Welding supplies, located in Lisbon, OH has been supplying quality welding products and a vast selection of welding supplies for over 50 years. Their reach now stretches nationwide as they sell new and used welding machines to welders in states across the country.

SD Nold specializes in Miller Welding Machines, in particular the Miller 350 pipe pro and in Lincoln Welding Machines, such as the Lincoln Cross Country 300.

SD Nold buys and sells used welders and allows site to visitors to post their own used welders on the site for potential buyers. They have their own in house repair shop. In addition, SDnold sells a large assortment of welding supplies and welding equipment, some of which is sold online through the ecommerce section of their website at SDNoldweldingsupplies.com.

SD Nold offers some of the best prices in the country and free shipping for welders such as the Miller Big Blue 350.

WSI has been called upon to assist SD Nold with the transition and organization of their new site, the installation of an e-commerce package and the expansion of their reach through national search campaigns on the most common search engine sites.

As part of the strategy to extend their reach, WSI will be conducting on site search optimization practices and off site posting of product and company updates and additional educational material on blog sites such as Wordpress and Blogger.

About WSIWSI is one of the world’s largest digital marketing agencies. With hundreds of offices in many countries around the globe, WSI has helped thousands of companies develop and execute comprehensive digital marketing strategies.

This post originally appeared at http://www.wsimarketingsystems.com/sdnold-welding-supplies-calls-on-wsi/

 

 

The Conco Companies Retain WSI for a Fourth Year of Comprehensive Digital Marketing Services

Bob Peterson - Thursday, September 15, 2016

The Conco Companies are one of the USA’s largest commercial concrete contractors, and holders of the Guinness World Book of Records record for the largest continuous concrete mat pour, on the Wilshire Grand in LA scheduled to be completed in 2017.

WSI is one of the largest digital marketing agencies in the world, with over 1,000 offices in 81 countries.

Given the strength of our respective organizations it is only fitting that WSI and Conco have agreed to strengthen a mutually beneficial partnership that has dramatically improved Conco’s online presence and lead generation. First initiated in July 2013, the engagement initially focused solely on SEO, and has since blossomed into a comprehensive digital marketing service offering including: SEO, web development, e-mail marketing, social media marketing, PPC and mobile app development.

Over the last 12 month’s WSI has created a new responsive site leading to 23% growth in mobile traffic, added 49 pages of content to the site, created a new micro site for the Denver market, with a white paper lead capture feature, optimized the site for dozens of SEO terms and doubled nearly every social media metric.

Moving forward, WSI will continue to optimize Conco’s web presence through an increased focus on lead capture, an integrated concrete pump truck rental drive, a regional focus on the LA market, and some opportunistic SEO. The LA Section of the site has been expanded to encompass the following pages:

About

LA Contractors

LA Commercial Concrete

LA Pumping

LA Pumps

LA Concrete

LA Shotcrete

LA Construction

LA Reinforcing

Some of the notable projects that Conco has been involved with recently include the following:

 

970 Denny Way located in the South Lake Union neighborhood in Seattle, Washington

The redevelopment project is from the Holland Partner Group and is a blend of both modern and classic styles. Holland Construction is serving as the general contractor and the Seattle-based architectural firm of Weber Thompson designed the contemporary style building.

Conco successfully completed part of our concrete services when our crews poured 4,900 cubic yards of concrete last month to form the 15,300 square foot mat foundation. In addition to the concrete, the foundation required 1.3 million pounds of rebar. The pour was done over approximately 15 hours and the concrete was supplied by CalPortland.

 

350 Bush Street, San Francisco

The Conco Companies are providing concrete services for a new office building in downtown San Francisco located at 350 Bush Street. The new 20-story high-rise will have 18 floors of office space, one lobby level, and a roof terrace as well as a two-level subgrade parking structure. In addition as the office tower will incorporate the San Francisco Mining Exchange, a historic landmark, as its primary entrance, the project also includes the “Historic Renovation of San Francisco Mining Exchange Building.”

 

The Mark at 5th & Columbia Project

The Conco Companies are providing concrete services for The Mark, a 48-story high-rise tower in Seattle, WA that will consist of 528,000 sq. ft. of Class A+ office space, as well as a luxurious 189-room SLS hotel and spa. Conveniently located in the city’s central business district, the stunning beautifully designed tower will incorporate a wide range of “green” building features such as rain water management, photovoltaic glass and light pollution reduction. Scheduled for completion in April, 2017, the tower will bring to the area first-class office space that is highly divisible and offers 9’ 6” windows for natural light and spectacular views.

 

Conco and WSI are looking forward to a mutually beneficial relationship for many years to come.

This post originally appeared on http://info.wsi-connect.com/blog/the-conco-companies-retain-wsi-for-a-fourth-year-of-comprehensive-digital-marketing-services

 

 


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