Digital Marketing

Digital Marketing

Find the latest information about Digital Marketing, Web Site design and development, Search Engine Marketing, and Social Media from Bob Peterson, a WSI Consultant in Edmond, Oklahoma.

MistAir Expands by Hiring Us for SEO & Online Marketing

Bob Peterson - Monday, August 21, 2017

MistAir, in Phoenix, AZ is a top-quality manufacturer of custom misting systems for Arizona, California, New Mexico and Nevada. The company branched out from its pressure washing company because of the need, and market design for improved misting systems which would cool better and more efficiently. 

 

 

MistAir is a one stop shop - not only do they design, build and install their systems, they also service & repair all types of systems as well as sell parts in their phoenix factory. MistAir’s misters are recognized for being “best in the industry” because of their proprietary parts and pumps which cool via high pressure misting, rather than producing water droplets. This allows them to provide a 6-year Unconditional Warranty, to every customer which is unheard of in the pressure washing and cooling industries.

For over 50 years, government agencies, schools, prisons, commercial businesses, retailers, hotels, restaurants and distribution centers have chosen MistAir and its sister company, PSI, for its advanced water solutions such as:

At the end of 2016, MistAir hired our digital marketing agency to improve their visibility and prominence in online search to reach more residential and commercial clients. After extensive keyword research, new website development, 10 keywords were selected and the website was redesigned and rewritten in order to create more leads. In addition, a PPC campaign was used to kick off the campaign.

Furthermore, as part of the off-page optimization process, we conduct on-site content marketing link building syndicated on sites such as : WordPress, Weebly, Blogger, and Tumblr.

Since execution, their brand recognition has dramatically improved and the client has received 300 quality leads which have resulted in significant more business. Our digital marketing agency’s contract was renewed and continues to be retained for more online marketing, analytics as well as SEO consulting.

This post originally appeared here: http://esparkmarketing.com/2017/08/21/mistair-expands-hiring-espark-marketing-online-marketing/

 

 

USA Vein Clinics selects WSI for SEO/PPC

Bob Peterson - Monday, August 21, 2017

 

WSI Digital Marketing has recently launched new localized SEO and paid search engine marketing efforts for USA Vein Clinics, a nationwide network of state of the art facilities dedicated to the treatment of venous insufficiency. In each vein center, cardiovascular doctors specialize exclusively in problems with circulation and provide comprehensive evaluation and treatment plans utilizing the most modern equipment and an individual approach to each client. WSI is tasked with SEO for local clinic location as well as paid search in 4 major markets.

The most common offering is for varicose vein treatment, which can end the pain of varicose veins and reduce the risks of having them. Most insurance carriers cover the procedures, which are done by cardiovascular specialists and usually take under an hour with minimal recovery times. They treat all types of venous insufficiencies and offer EVLT treatment, sclerotherapy treatment, micro-phlebectomy treatment, as well as treatment for varicose veins, spider veins, and reticular veins. Symptoms are not always visible. Instead, people may suffer from tiredness, heaviness, swelling, aching pains, burning, itching, cramps, restless leg syndrome, and even non-healing ulcers. While some people develop varicose veins, the others have so-called “spider” veins, yet other ones have swollen legs as a single sign of vein disease. Eventually and regardless of the type of venous disorder, the condition can lead to serious complications, including trophic ulcers, bleeding, infection and even blood clot formation.

Some of the local clinic locations are:

Varicose Vein Treatment in Chicago, Illinois

Varicose Vein Treatment in Seattle, Washington

Varicose Vein Treatment in Boston, Massachusetts

Varicose Vein Treatment in Los Angeles, California

USA Vein clinics can be found at www.usaveinclinics.com for more information.

WSI Digital Marketing is the largest organization of digital marketing consultants in the world, with offices in over 80 countries.

This post originally appeared here: http://www.onlinewsimarketing.com/usa-vein-clinics-selects-wsi-seoppc/

 

Empire Fence of Arizona Chooses Us to Expand Online Presence

Bob Peterson - Thursday, August 03, 2017

 

Empire Fence is a leading Arizonan fence contractor specializing in commercial fencing and residential fences for the Southwest United States. They are a one stop shop for all types of large fencing projects. Our products and services for industries such as schools, prisons, commercial development, professional ball fields, hotels and general manufacturing.

For over three decades Empire fence company has helped customers with solutions such as:

 

In 2017, Empire Fence of Arizona hired our agency to improve their visibility and prominence in online search to reach more companies. After extensive keyword research and a new website build, 10 keywords were selected and the website was redesigned and rewritten in order to create more leads. A PPC campaign was revamped as well as improved analytics was added to both boost quick leads but also so we could measure the effectiveness of all our proactive marketing efforts to determine the best R.O.I for the CEO/Owner of the company. Lastly, 4 new sites were created on Wordpress.com, Blogger, Weebly, and Tumblr to increase their visibility.

Since April, our digital marketing agency has expanded Empire Fence’s online presence greatly! Our off-page optimization from extensive link building, blogging and social media effort has increased their visibility throughout Phoenix and is creating new leads daily and more commercial requests for proposals.

 

This post originally appeared here at http://esparkmarketing.com/2017/07/31/empire-fence-arizona-chooses-usi-expand-online-presence/

 

 

Schedule My Rent Engages WSI for SEO Services

Bob Peterson - Thursday, July 27, 2017

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Schedule My Rent hired WSI Web Enhancers for a search engine optimization campaign. Both companies are based in Albuquerque New Mexico.

Schedule My Rent is a FinTech company making it easy for landlords to collect rent online. Millions of small landlords still collect rent the old way, collecting with paper checks and keeping track of everything with a spreadsheet.

Schedule My Rent is a landlord software that:

  • Does Online rent collection from a tenant’s bank account
  • Makes is easy for the tenant to do online rent payments
  • Minimize need to collect rent by reminding tenants every time a payment is due
  • Stops the hassle of lost mail and risk of cash
  • Splits rent between roommates
  • Sends rent to your bank account
  • Keeps landlords and tenants updated every step of the way with the best dashboards in the industry

In the first phase of the SEO campaign, WSI optimized their new website for search engines and improved the conversion architecture of the site.

In the second Phase of the SEO campaign WSIwill build backlinks to the website to improve it’s rankings in the search results. Blogging will be an important part of the backlink strategy and WSI has created a professional business profile for Schedule My rent in Tumblr, Weebly, Blogger, Medium or WordPress.

Monthly reporting will be conducted with the client to keep them informed of the progress we are making.With the help of WSI, Schedule My Rent will only continue to experience growth and top rankings.

Originally published at: http://www.wsiwebenhancers.com/schedule-rent-engages-wsi-seo/

 

 

Interra International Engages WSI for SEO

Bob Peterson - Thursday, July 27, 2017

 

Interra International, a global leader in trade and distribution of food products, has engaged WSI to implement an SEO program to promote their food products and trade solutions. The goal of the engagement is to improve their online presence through optimized content, thus improving search ranking and lead generation.

WSI has begun the process by optimizing the top 4 wholesale food pages that are the mainstay for Interra International:

Chicken

Pork

Turkey

Dairy

The optimization considered search behavior of global businesses in the food industry and the wholesale, distribution, and supply chain services provided by Interra International.

In addition to onsite page optimizations, WSI is also providing monthly content marketing to support Interra’s News Blog and Social sites.

Interra News

Facebook

LinkedIn

Twitter

The content centers around food industry topics and events.

Tracking has begun and the website is performing nicely. Visits and Conversions have increased over 15% and traffic to the optimized pages is up almost 40%. Nine keywords are beginning to rank and 2 of those have already hit page 1 of search.

This post originally appeared: http://www.wsicybersmart.com/interra-international-engages-wsi-seo/

 

 

Tenkara Fly Fishing company starts SEO Engagement with WSI

Bob Peterson - Tuesday, July 18, 2017

 

Badger Tenkara, an online Tenkara fly fishing e-commerce business, has engaged WSI to help the company improve its’ search engine results and grow the number of new leads and new customers via a Search Engine Optimization (SEO) initiative. Badger Tenkara was started in 2014 with the goal of bringing the Tenkara approach to fly fishing from Japan (where it originated) to the United States. Badger Tenkara primarily sells Tenkara-style rods in the United States. The rods are designed to offer a reasonable price point and ensure an authentic experience to a broad audience of consumers, including kids, novices, and experienced anglers.

In May, 2017 WSI was engaged to start the SEO project. WSI started with the keyword research to identify potential keywords with sufficient search activity and that are important to the company. From there, WSI and Badger Tenkara selected the 10 keywords we felt would be the most successful for driving organic visitors to the website.

For each of the 10 keywords we added or optimized a page on the website. Each of the 10 optimized pages is designed to rank for the selected keywords. The following pages and primary keywords are covered in this phase of the implementation:

Tenkara – http://www.badgertenkara.com/

Tenkara Rods – http://www.badgertenkara.com/tenkara-rods.html

Tenkara Rod – http://www.badgertenkara.com/tenkara-rod.html

Tenkara Flies – http://www.badgertenkara.com/tenkara-flies.html

Tenkara Rod Kit – http://www.badgertenkara.com/tenkara-rod-kit.html

Tenkara Fishing – http://www.badgertenkara.com/tenkara-fishing.html

Tenkara Fly Fishing – http://www.badgertenkara.com/tenkara-fly-fishing.html

Travel Fishing Rod – http://www.badgertenkara.com/travel-fishing-rod.html

Kids Fishing Rod – http://www.badgertenkara.com/kids-fishing-rod.html

Tenkara Fishing Videos – http://www.badgertenkara.com/tenkara-fishing-videos.html

The keywords have been added into the comprehensive tracking program such that we can track the results of our SEO initiative. WSI will measure the inbound links to the website, the search engine rankings for the 10 SEO keywords, organic traffic to the 10 new SEO pages, new opt-ins for the company newsletter, leads from organic visitors, and online sales from organic visitors.

Badger Tenkara will also be actively blogging on their website and those blog posts will be shared on WordPress.com, Tumblr.com, and Blogspot.com.

This post was originally published at http://www.wsippcseo.com/tenkara-fly-fishing-company-starts-seo-engagement-wsi/


 

Two WSI Clients Increase SEO Effort

Bob Peterson - Thursday, July 13, 2017

WSI Digital Marketing has recently increased the SEO efforts for two key clients: MorningStar Senior Living and Padis Jewelry.

For Padis, the increased effort revolves around Forevermark Diamonds.

Forevermark Diamonds are from The De Beers Group of Companies, which has a history of diamond expertise spanning more than 125 years. Forevermark is committed to the unwavering and passionate pursuit of the world's most beautiful diamonds, brought to you with integrity. These special diamonds undergo a journey of rigorous selection. Forevermark goes beyond the 4Cs in search of only those diamonds that meet its strict standards for quality and beauty. Padis is one of the leading retailers on the West Coast of Forevermark Diamonds.

For MorningStar, the increased effort is designed to increase the reach of the SEO to cover the keywords that use the geo-modifier of the nearby city of Longmont Colorado. To that end, all of the URLs were modified to include the term Longmont, and Longmont was added in select places in the title tags, and headlines. Finally, the following three pages were added to the Boulder section of the site:

http://www.morningstarseniorliving.com/communities/assisted-living-boulder-longmont-co/assisted-living-communities-floor-plans/

http://www.morningstarseniorliving.com/communities/assisted-living-boulder-longmont-co/assisted-living-longmont-co-gallery/

http://www.morningstarseniorliving.com/communities/assisted-living-boulder-longmont-co/senior-living-boulder-longmont/

These efforts should move these two WSI clients up in the rankings, and thereby increase traffic to their respective sites. Monthly reporting will be conducted with the clients to keep them informed of the progress we are making.

Originally posted here: http://www.wsiexpertinternetmarketing.com/our-blog/two-wsi-clients-increase-seo-effort

 

 

Robotics & Systems Integration Company Chooses WSI to Expand Online Presence

Bob Peterson - Thursday, June 15, 2017

AB Controls Inc., is a leading service provide in automation, robotics, product development and engineering services. AB Controls prides itself as a one stop shop for all types of automation projects. Our products and services are in everyday use across the globe in industries such as pharmaceuticals, biotech, aerospace, semiconductors, and general manufacturing.

For two decades AB Controls has helped customers with solutions in:

In 2017, AB Controls hired WSI Digital Marketing to improve their visibility and prominence in online search to reach more companies with lab, testing, and system integrations. After an extensive keyword research, 10 keywords were selected and the website was optimized. A few of the keywords that the SEO work will be focused on are:

Automated test equipment companies

Laboratory automation solutions

Robotic systems integration

Pipetting robot

Automated titration system

Automated ph measurement

Currently, WSI is currently expanding AB Controls, Inc. online presence through off-page optimization through extensive link building and ongoing blogging effort. These high-quality blogs posts will be syndicated to Google+, Tumblr, Wordpress, Weebly, Blogger and ISSUU and are expected to drive their search rankings improvements.

This post originally appeared here: http://wsidigitalmarketingexperts.com/blog/robotics-systems-integration-company-chooses-wsi-expand-online-presence/

 

Technology Marketing Associates, LLC Receives 2017 Best of Woodland Hills Award

Bob Peterson - Monday, June 12, 2017

Technology Marketing Associates, LLC has been selected for the 2017 Best of Woodland Hills Award in the Software Companies category by the Woodland Hills Award Program.

Each year, the Woodland Hills Award Program identifies companies that we believe have achieved exceptional marketing success in their local community and business category. These are local companies that enhance the positive image of small business through service to their customers and our community. These exceptional companies help make the Woodland Hills area a great place to live, work and play.

Various sources of information were gathered and analyzed to choose the winners in each category. The 2017 Woodland Hills Award Program focuses on quality, not quantity. Winners are determined based on the information gathered both internally by the Woodland Hills Award Program and data provided by third parties.

About Woodland Hills Award Program

The Woodland Hills Award Program is an annual awards program honoring the achievements and accomplishments of local businesses throughout the Woodland Hills area. Recognition is given to those companies that have shown the ability to use their best practices and implemented programs to generate competitive advantages and long-term value.

The Woodland Hills Award Program was established to recognize the best of local businesses in our community. Our organization works exclusively with local business owners, trade groups, professional associations and other business advertising and marketing groups. Our mission is to recognize the small business community's contributions to the U.S. economy.

SOURCE: Woodland Hills Award Program

First published in https://www.wsi-techmarketing.com/technology-marketing-associates-llc-receives-2017-best-of-woodland-hills-award/

 

 

Screen Printing Equipment Manufacturer Expands SEO Engagement with WSI

Bob Peterson - Monday, June 12, 2017

 


Systematic Automation, Inc., the world’s largest manufacturer of screen printing equipment has expanded its SEO efforts with WSI to cover its vacuum table and UV curing system product lines. In March WSI was engaged to optimize 15 keywords that covered the company’s screen printing equipment. After seeing rapid improvement in leads for these products, Systematic Automation quickly decided to expand its efforts into the additional business lines.

The expanded implementation covers 15 keywords that focus on what Systematic Automation does, and what the company is with respect to the new business lines. WSI added or optimized a total of 10 more pages in the site designed to rank for these specific terms. The following pages and primary keywords are covered in this phase of the implementation:

http://www.systauto.com/vacuum-tables/

http://www.systauto.com/vacuum-tables/vacuum-chuck/

http://www.systauto.com/vacuum-tables/vacuum-chuck/vacuum-chuck-system/

http://www.systauto.com/about/vacuum-table-manufacturers/

http://www.systauto.com/product-category/uv-curing-systems/

http://www.systauto.com/uv-curing-systems/uv-curing-machine/

http://www.systauto.com/uv-curing-systems/screen-printing-curing-machine/

http://www.systauto.com/about/uv-curing-system-manufacturers/

http://www.systauto.com/about/uv-curing-machine-manufacturers/

http://www.systauto.com/about/uv-curing-equipment-manufacturers/

The new keywords and business lines will be added into the comprehensive tracking program to keep track of the results. WSI will measure links to the new SEO pages, rankings on the new keywords, organic entrances to the 10 new SEO pages, as well as leads from organic visitors. Lead tracking includes form submissions, as well as phone calls from organic visitors.

As this effort unfolds, Systematic Automation expects to see these two additional business lines at the top of the results for all keywords

This post originally appeared: http://www.wsiexpertinternetmarketing.com/our-blog/screen-printing-equipment-manufacturer-expands-seo-engagement-with-wsi

 

 


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